This page includes some commonly asked questions about SellingPoint. If
your question is not addressed specifically, please contact us using one of
Q: What is SellingPoint?
A: Simply put, SellingPoint is a software solution that makes it possible
for one to conduct business online. Just as a normal business requires good
content, marketing, sales, customer service, management, and execution to
succeed, so does an online business. In a single turnkey package,
SellingPoint gives you all the tools necessary to make your online business
Q: Is SellingPoint simply an order entry program?
A: While SellingPoint is a great order entry tool, that feature only
scratches the surface of what SellingPoint can do for your business. You
will find that SellingPoint offers dedicated features that help engineers,
content makers, marketing directors, sales teams, managers, and customer
service representatives. As you can imagine, the features in SellingPoint
that empower these different roles in their everyday activites goes well
beyond just order entry.
Q: What is SellingPoint Management Studio?
A: Management Studio is one of the core products in SellingPoint and acts as
a hub for data as it flows between manufacturer, dealer, and backend
systems. Management Studio is a Windows application that is installed on a
desktop, laptop, or notebook computer. Every company using SellingPoint will
need at least one copy of Management Studio.
Management Studio is used to create content, manage sites, connect with
other systems to exchange data, and manage customer information. Processing
of orders and quotes is also a central function of this program.
SellingPoint Management Studio can be extended to exchange data with other
computer programs and systems through the use of connectors. For instance,
communication to and from Microvellum libraries of products can be
facilitated by installing the Microvellum Connector.
Q: What is a SellingPoint Site?
A: SellingPoint sites are the hub for all online activity across the
SellingPoint System. A company will need at least one SellingPoint site in
order for SellingPoint to work properly. These sites make it possible to
send and receive data between manufacturers, suppliers, dealers, sales
people, customers, and other partners. Examples of this data include orders,
requests for quotes, drawing files, and product catalogs.
Every SellingPoint site account includes an online store which can be
used for order entry and as a customer portal for dealers who wish to extend
their online presence and offer their customers a way of reviewing order
history and status. Organizations with more than one dealer or sales person
will be interested in the opportunities opened up by using multiple
accounts. By using multiple accounts, data entered by dealers and sales
people becomes much more granular since customers, orders, and sales data is
separated into organizational units. This affords further possibilities with
reports that track the progress of dealers. It also makes it possible for
manufacturers to push out specialized catalogs to only certain dealers while
at the same time streaming out custom pricing for each dealer. These
accounts require special software and hardware to operate and are generally
hosted by Vesigo Studios. For customers interested in having this special
software and hardware on location in their facility, contact your regional
sales representative for details on pricing and an evaluation of your
existing server and network.
Q: Why would I need more than one SellingPoint Site?
A: Each SellingPoint site represents a single online web store, a
single product catalog, a single order repository, a single customer
database, and a single set of configuration options. If an organization is
selling though a dealer network, it is generally recommended that they have
a separate site for each dealer. Having multiple accounts makes it possible
to keep data separate. This allows the manufacturer to assign a dealer with
a custom catalog of products, custom pricing, and a unique online store.
Additionally, manufacturers will be able to keep orders and other forms
submissions separated instead of everything coming in under one account.
This can be likened to en entire company operating on one email address. You
could do it, but why?
Q: How many SellingPoint sites will I need?
A: One will work to get started, but we generally recommend at least three.
If you have three separate sites, you will be able to have one for public
selling, one for private selling (such as in the case of a dealer network or
special customers), and a third one for testing purposes. Of course you may
want to have more sites to sit the needs of your demographics. Feel free to
contact your regional sales representative to discuss your situation and get
a free evaluation of the number of sites you may need.
Q: Where is the service provided?
A: The SellingPoint System works as a combination of software applications
and services. While the client software is always installed on the
individual user’s machines, the services are provided from a specially
configured server. The services provided by this server are offered in two
ways: on premise with the customer or hosted with Vesigo Studios.
Q: Can the SellingPoint server software be installed on my
A: The server side technologies involved in making SellingPoint operate
efficiently and securely require a detailed configuration. Since most
manufacturers do not have the required configuration, a Vesigo technician
can be called upon to determine if your existing server and network meet the
requirements to successfully operate a SellingPoint server. A server running
Windows Server 2003 or better with IIS configured for web site traffic are
some basic requirements that will be looked at.
Q: How will I receive updates and upgrades? How much will these
A: There are important differences between an update and an upgrade. Updates
represent patches that fix bugs, resolve security issues, and enhance
functionality of existing features. These updates are designed for an
existing version of the software and are intended to maintain and fine tune
the version of software you have purchased. Updates are always offered free
of charge and are made available via download on the SellingPoint web site.
Customers who have a licensed copy of the software will be notified,
generally by email, of the email and the location on the web site from where
it can be downloaded.
Upgrades, in contrast, represent major changes to the software such as
new features and streamlined operations. To acquire these new features in
the software, a customer will purchase an upgrade to the new version.
Customers who have purchased a Premium Support contract receive upgrades
without charge as long as their Premium Support contract is in effect. Users
with Basic Support contracts will need to purchase the upgrade at the
published upgrade price for their existing version of software.
Q: Can I upgrade from one edition of SellingPoint to another
without paying the full price again?
A: Yes. Vesigo only requires that the difference between what you already
purchased and the upgraded edition be paid.
Q: How long will it take, from time of purchase, before I will be
able to effectively use SellingPoint?
A: Since SellingPoint helps organize the flow of existing data at a company,
the time before SellingPoint can be in production will depend greatly on the
number of systems you elect to integrate with SellingPoint. This is
especially true in connection with manufacturing design software. In such
cases, a manufacturer will need their design software configured with a
catalog or library of products before they can expect to import that data
automatically into SellingPoint. In other cases where SellingPoint works as
a standalone product, you can expect to see results and a web site online
within a few hours.
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